Hi Stars!
The latest episode is with Jitendra Chouksey, aka JC, Founder & CEO of FITTR. FITTR has a highly engaged 2 million strong community focused on getting healthy and transforming themselves with the help of FITTR coaches, using the resources available. On this episode we chat about the journey from a small WhatsApp group that was created to assist a few friends and colleagues to becoming the platform it is today.
Listen on: — — — — — — — — — — — — — — — — —
Apple Podcast | Google Podcast | Spotify | Stitcher
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Founded in 2016, JC a software engineer transformed himself while working a 12-hour a day IT job. He created and shared a training methodology through his free book “Get Shredded” to prove that anyone can get fit with the knowledge of Quantified Nutrition. Now that has spawned into a fitness company that has a vision of making millions of people across the world fit and to create meaningful career opportunities in the fitness industry.
Fittr’s co-founders include Sonal Singh, Jyoti Dabas, ex- Citigroup analyst, Rohit Chattopadhyay, and Bala Krishna Reddy.
We discuss:
Building Fittr’s highly engaged community
Growing the user base & finding the missing pieces in achieving fitness goals
Choosing Sequoia’s Surge program over Y-Combinator
Though being bootstrapped for most of the duration of FITTR’s life, it seems like they had raised some money while participating in the SURGE program and some news from 2019 mentions a small investment from Bollywood star Suniel Shetty.
Please do share the episode, and do spread the word!
Hope you and the family are well.
- V { Twitter @varunvummidi }
Timeline:
01:15 - Introduction to FITTR
05:10 - Journey to getting FITTR
08:39 - Transitioning from a Hobby project to a business
12:10 - Transitioning Groups to the mobile application
15:25 - Managing FB groups
17:00 - Engaging users
27:45 - 60% of coaches were clients of FITTR
33:25 - Joining an accelerator program having positive cashflows
{Jitendra - FITTR} on Creatinga Multi-Million $$ Fitness Business with a Whatsapp Group